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Visit Sanrio Lovers Club in Seoul: The Ultimate Character Experience
Location 서울특별시 마포구 와우산로19길 18 (서교동)
Location 서울특별시 마포구 와우산로19길 18 (서교동)
Are you a Sanrio fan looking for a charming destination in Seoul where you can enjoy adorable character goods, themed photo zones, and a cozy cafe all in one place? The Sanrio Lovers Club offers a delightful experience for fans and travelers alike, providing a perfect spot to indulge in cute merchandise, take memorable photos, and relax in a uniquely themed environment.
At a glance
- Who this is for
-
- Sanrio character enthusiasts and collectors
- Travelers visiting Seoul, especially around Hongdae
- Fans seeking cute cafes and Instagram-worthy photo spots
- Gift shoppers looking for exclusive Sanrio merchandise
- Anyone wanting a fun, themed experience in Seoul
- Key takeaways
-
- Located in Mapo-gu, Seoul, at Wausan-ro 19-gil 18
- Open daily from 12:00 to 20:00, year-round
- Reservations required for the 2nd-floor cafe via CatchTable app
- Offers a variety of Sanrio character goods and photo zones
- Free entry to the first floor store, cafe reservation needed for upstairs
- Tips & cautions
-
- Advance booking for the cafe is mandatory — no walk-ins allowed
- No parking available; use public transportation or walk
- Check official social media for latest updates and events
- Arrive on time for your reserved slot to avoid disappointment
- Prepare your camera for Instagram-worthy photos in the themed zones
- Bottom line
- Sanrio Lovers Club is a must-visit destination in Seoul for fans seeking adorable merchandise, themed photo zones, and a cozy cafe experience.
Discover the charm of the Sanrio Lovers Club in Seoul—a delightful space where fans of all ages can immerse themselves in the adorable world of Sanrio characters. Located in the vibrant Hongdae area of Mapo-gu, this unique venue combines a merchandise store, a themed photo zone, and a cozy cafe, making it an ideal spot for a fun day out. Since its opening, the club has become a popular destination for locals and tourists alike, especially after its role in the 2018 filming of Blackpink’s reality show ‘Blingh Hous’ as a filming accommodation.
Whether you’re a dedicated Sanrio collector or simply looking for a cute place to relax and take photos, the Sanrio Lovers Club offers a memorable experience. The venue’s pastel-colored decor and character displays create a whimsical atmosphere perfect for social media sharing. Remember, to enjoy the 2nd-floor cafe, a reservation via the CatchTable app is essential, so plan ahead to secure your spot. The first-floor store is open to all visitors without prior booking, offering a wide selection of Sanrio merchandise, from plush toys to stationery.

For travelers exploring Seoul, especially those in the Hongdae area, the Sanrio Lovers Club provides a charming escape into the adorable world of Sanrio characters. It is open year-round, making it a flexible addition to your itinerary. Just note that parking is unavailable, so using public transit or walking is recommended. Check their official Instagram for the latest updates on events and new merchandise, ensuring you don’t miss out on special offers or seasonal displays.
Sanrio Lovers Club Overview and Location
The Sanrio Lovers Club is a must-visit destination in Seoul for fans of adorable characters and cute merchandise. Located in the vibrant district of Mapo-gu, specifically at Wausan-ro 19-gil 18, this unique venue offers a delightful experience that combines shopping, photo opportunities, and relaxing cafe time all in one place. Since its inception, the club has become a beloved spot for both locals and tourists seeking a whimsical escape into the world of Sanrio characters such as Hello Kitty, My Melody, and Cinnamoroll.
The Sanrio Lovers Club gained additional fame after being featured as a filming location for Blackpink’s 2018 reality show ‘Blingh Hous,’ which helped boost its popularity among K-pop fans and international visitors alike. The venue’s pastel-colored decor, character-themed displays, and cozy atmosphere create an inviting environment perfect for taking memorable photos and browsing exclusive merchandise.

The venue is divided into several sections: a retail store showcasing a wide range of Sanrio character goods, a dedicated photo zone with themed backdrops, and a cozy cafe on the second floor. The first-floor store is open to all visitors without reservation, offering a variety of plush toys, stationery, accessories, and limited-edition items. Meanwhile, the second-floor cafe provides a more exclusive experience, requiring prior reservation via the CatchTable app to enjoy a themed menu and sit in the picturesque photo zone designed for Instagram-worthy shots.
The Sanrio Lovers Club is open year-round from 12:00 to 20:00, making it a flexible addition to any Seoul itinerary. Visitors should note that parking is unavailable, so utilizing public transportation such as the subway or bus is highly recommended. The venue’s proximity to Hongdae makes it an ideal stop for those exploring the lively arts and shopping district. Whether you are a dedicated Sanrio collector or simply looking for a charming place to relax and capture cute photos, the Sanrio Lovers Club offers a delightful experience that celebrates all things adorable in Seoul.
How to Visit and Make Reservations for Sanrio Lovers Club
| Reservation Requirement | Reservation Method | Applicable Areas |
|---|---|---|
| Second-floor cafe | Via CatchTable app (pre-booking required) | Cafe seating and themed menu |
| First-floor store | No reservation needed | Shopping and browsing |
To ensure a smooth visit, it is essential to make a reservation for the second-floor cafe in advance. The CatchTable app is the official platform used to secure your spot, and it is recommended to book early, especially during peak seasons or weekends. The reservation system allows you to select your preferred time slot between 12:00 and 20:00, with the understanding that punctuality is important to respect others’ reservations.
On the day of your visit, arrive a few minutes early to avoid any last-minute issues. Remember, the second-floor cafe is exclusively accessible to those with a reservation, so walk-ins are not accepted. The first-floor store, however, is open for all without prior booking, making it easy to browse and purchase Sanrio merchandise at any time during operating hours.

Since parking is not available at the venue, using public transportation is highly recommended. The closest subway station is Hongdae (Hongik University Station) on Line 2, which offers easy access to the area. Additionally, many buses serve the nearby streets, making it convenient to reach the Sanrio Lovers Club without hassle. Checking the official social media accounts before your visit can also provide updates on any special events or changes in operating procedures.
Opening Hours and Visiting Tips
- Operating Hours: Daily from 12:00 to 20:00
- Closed: No, the venue is open year-round
- Reservation: Required for the 2nd-floor cafe via CatchTable
- Entry to store: No reservation needed
- Parking: Not available; use public transportation
- Plan your transportation ahead of time, as parking is unavailable.
- Use the subway (Hongdae Station, Line 2) or local buses for easy access.
- Bring your camera or smartphone to capture adorable moments in the photo zones.
- Visit the first-floor store early if you want to browse without a reservation.
- Check social media for any last-minute updates or event announcements.
Character Goods and Photo Zones at Sanrio Lovers Club
Sanrio Lovers Club offers a delightful array of character goods and themed photo zones that make every visit memorable. Fans and visitors can immerse themselves in the adorable world of Sanrio characters, capturing perfect photos and purchasing exclusive merchandise. The venue’s design emphasizes pastel colors, cute displays, and character-themed backdrops, creating an Instagram-worthy environment.
| Features | Details |
|---|---|
| Sanrio Character Goods | A wide variety of merchandise including plush toys, stationery, accessories, and limited-edition items, available for purchase at the first-floor store. Many items are displayed for browsing and buying on-site. |
| Photo Zones | Multiple themed photo zones decorated with Sanrio characters and pastel aesthetics. The second-floor cafe features a dedicated photo corner with character backdrops perfect for social media sharing. |
| Instagram-Worthy Spots | Themed backdrops and decor designed specifically for capturing cute photos. Visitors often share their shots on Instagram, making these spots popular among fans. |
Visitor Checklist and Tips for Enjoying Sanrio Lovers Club
- Make a reservation: Ensure you book your spot for the 2nd-floor cafe via the CatchTable app before your visit.
- Arrive early: To avoid crowds and ensure you get the best photos, arrive a few minutes before your reservation time.
- Use public transportation: Since parking is unavailable, plan to take the subway or bus to Hongdae (Hongik University Station).
- Bring your camera: Capture adorable moments in the themed photo zones, especially the Instagram-worthy backdrops.
- Visit the first-floor store first: No reservation needed, so you can browse and buy Sanrio merchandise at any time during operating hours.
- Check social media: Follow Sanrio Lovers Club’s official Instagram account for the latest updates on events, new merchandise, and seasonal displays.
- Respect reservation times: Be punctual for your cafe booking to enjoy the full experience without inconvenience.
- Plan your route: Use public transit maps or navigation apps to reach the venue efficiently and avoid last-minute stress.
Whether you visit during the day or evening, Visit Sanrio Lovers Club in is a meaningful stop on any Seoul itinerary for history-minded travelers.

Frequently Asked Questions (FAQ)
Q1: Where is Sanrio Lovers Club located in Seoul?
The Sanrio Lovers Club is located at 18 Wausan-ro 19-gil, Mapo-gu, Seoul, near Hongdae area. It is easily accessible from Hongdae (Hongik University) Station on Line 2.
Q2: Do I need to make a reservation to visit the Sanrio Lovers Club?
Reservations are required for the second-floor cafe via the CatchTable app. The first-floor store is open to all visitors without prior booking. It is recommended to reserve in advance, especially during peak times.
Q3: What are the operating hours of Sanrio Lovers Club?
The venue operates daily from 12:00 PM to 8:00 PM throughout the year. The second-floor cafe requires a reservation for entry, but the first-floor store is open for browsing at any time during operating hours.

Q4: Is parking available at Sanrio Lovers Club?
No, there is no parking available at the venue. Visitors are advised to use public transportation such as the subway or buses, with Hongdae Station being the closest station.
Q5: Can I purchase Sanrio character goods at the club?
Yes, the first-floor store offers a wide selection of Sanrio character merchandise, including plush toys, stationery, and accessories. Most items are available for immediate purchase on-site.
Q6: Are photo zones available for taking pictures?
Yes, the second-floor cafe features themed photo zones designed with Sanrio characters, perfect for capturing Instagram-worthy photos. Photography is encouraged within designated zones, especially during your reserved cafe time.
Final Tips for Visiting Sanrio Lovers Club in Seoul
If you’re a Sanrio lovers club in Seoul enthusiast or a first-time visitor eager to explore this charming destination, a little preparation can go a long way in ensuring an enjoyable experience. Remember, the key to a smooth visit is to make a reservation in advance for the second-floor cafe through the CatchTable app, as walk-ins are not accepted for this exclusive space. Arriving on time for your reservation will help you maximize your time in the cafe and photo zones, where you can capture adorable moments with your favorite characters.
Since parking is unavailable at the venue, planning your transportation ahead is highly recommended. Utilizing Seoul’s efficient subway system, especially Hongdae Station on Line 2, allows easy access and reduces the hassle of parking or traffic. Be sure to check the official Sanrio Lovers Club social media channels for the latest updates on special events, new merchandise, or seasonal displays, which can add extra fun to your visit.
Lastly, don’t forget your camera or smartphone! The themed photo zones are perfect for creating Instagram-worthy memories that you will cherish long after your visit. Whether you’re exploring the cute merchandise in the store or relaxing in the cozy cafe, the Sanrio Lovers Club offers a delightful escape into the adorable world of Sanrio characters. Planning ahead and following these helpful tips will ensure your trip is as enjoyable and memorable as possible. Make sure to immerse yourself fully in the whimsical atmosphere and take home some adorable souvenirs to remember your trip by. The Sanrio lovers club in Seoul is truly a special place for fans and travelers alike, promising a fun-filled day full of cuteness and joyful moments.